1

Branded Content is a relatively new form of advertising, marketing and promotion that blurs conventional distinctions between what constitutes advertising and what constitutes entertainment.

TRG-RAGAMUFFIN is focused on the future of Branded Content and producing world class video, interactive, print and event based content that blends many forms of distribution.

back to top

 

1

TRG-RAGAMUFFIN has shot multi-camera live events across the globe delivering our clients with superb results. We shoot concert, fashion, theatrical and corporate shows for such clients as Tommy Hilfiger, Victoria’s Secret, Mel Brooks’ The Producer’s, The Rolling Stones, The Who and Pepsi among many others.

back to top

 

1

TRG-RAGAMUFFIN can facilitate the broadcast of your next major event on television, the World Wide Web and/or radio. TRG-RAGAMUFFIN produces worldwide broadcasts from anywhere on the globe. TRG-RAGAMUFFIN provides extensive event production capabilities and facilitation, from live transmission to projection and content creation.

back to top

 

1

TRG-RAGAMUFFIN works with leading companies to produce a full-range of marketing, training & educational videos. Our productions include corporate ID’s, documentaries, employee communication & training, recruitment videos, depositions and educational videos.

back to top

 

1

TRG-RAGAMUFFIN provides our clients with cutting edge TV & Radio Commercials and Direct Response advertising. Our creative team shapes your campaign from initial concept through postproduction & distribution. We create compelling live action, 3D, character animation and production spots that are effective and influence audiences.

back to top

 

1

Electronic Press Kit

EPK's combine a feature story, additional highlights, and sound bites...giving producers and assignment editors more to choose from when airing your story.

Electronic Press Kits are one of the most effective ways to reach the broadcast media. In addition to EPK production, TRG-Ragamuffin provides all related distribution and media relations follow-up.

Key Benefits

  • Cost-effective way to generate local and national broadcast coverage
  • Enhance corporate image
  • Develop an ongoing relationship with the media
  • Ideal for new product launches, company positioning and crisis management control


Video News Releases

VNR's are an effective way to insure "spin control" on your news story. Designated to be producer friendly...and broadcast ready. Ideal for new product launches, special events, cause-related marketing, virtually any type of story you want to get across to the broadcast media, VNRs are one of the most cost-effective and far-reaching vehicles used today.

At TRG-Ragamuffin, our staff of experienced producers, story developers and media relations experts understands the broadcast media. In fact, more producers at TRG-Ragamuffin originated from the news industry than any other VNR house. It's easy to understand why TRG-Ragamuffin VNRs consistently get airplay. Our team also provides the highest-level of strategic council to ensure maximum publicity results.

Key benefits:

  • Budget-friendly broadcast media vehicle
  • Generate brand awareness and publicity
  • Target specific markets or industry sectors
  • Capture consumer and investor mind share
  • Control the message and company positioning
  • Develop ongoing relationship with broadcast media
  • Repackage production for other applications

 

Video Highlights (B-Roll)

Let the pictures and subjects tell the story from their perspective. Allow station producers to mix and match to produce the story their way.


Satellite Media Tours

An SMT is a series of one-on-one interviews with broadcast media targeting a local, national or worldwide audience. From anywhere in the world to anywhere in the world. The interviews are transmitted via satellite directly to the station. SMTs directly reach local and national news and entertainment programmers. TRG-Ragamuffin has produced some of the most successful Satellite Media Tours (SMTs) in the business. By stacking a number of interviews back-to-back, SMTs allow companies to maximize their star power while offering a tremendous cost/time-saving value.

TRG-Ragamuffin takes all the guesswork out of satellite distribution. From securing satellite feeds, to notifying and bookings key stations, to media training and tracking and reporting, we understand how to make the most with a broadcast tour.


Key Benefits:

  • Most cost-efficient communications tool for reaching a wide broadcast audience.
  • Ideal for live events, celebrity endorsements and on-location broadcasts.
  • A typical TRG-Ragamuffin SMT covers 12 to 20 stations in the course of two to three hours.
  • TRG-Ragamuffin news professionals, media relations experts and booking staff are the best in the industry.
  • Refining Your Message – TRG-Ragamuffin works closely with your spokesperson to understand the objectives of the tour, key media points and spin control.
  • Notification and Booking – Our staff of media relations experts have long-standing relationships with the broadcast community. We can target specific regions, types of programs (i.e., financial-related programs), national outlets or worldwide media organizations.
  • Satellite Transmission and Technical Support – TRG-Ragamuffin broadcast engineers bring years of technical expertise to your project. Responsible for ensuring a trouble-free hook-up, we guarantee our satellite feeds reach their intended destination on schedule.
  • Highlight Reels - After a successful SMT, TRG-Ragamuffin creates exciting compilation highlights reels, ideal for marketing the results in a compelling and highly professional way.

Press Conferences

Worldwide broadcast of special announcements and events.

back to top


 

Copyright © 2004, TRG-RAGAMUFFIN INC. All rights Reserved.